About Singapore Service Star
Singapore is a premier tourist destination. This is a place where memories are created and moments are experienced.
From the minute the tourists arrive to the time they depart, they deserve attention.
Attention which will make a difference to the richness of their holiday experience in Singapore.
That is what the Singapore Service Star is all about.
It is a badge of honour. It honours the establishments that are attentive to enhancing the visitors' experience.
It is about recognising and promoting businesses that deliver GOOD SERVICE. It is about setting standards in the tourism industry.
It is a promise; a promise to deliver good service (assurance and responsiveness) and instil greater consumer confidence (reliability and trustworthiness).
It is about showcasing the best of Singapore in service excellence.